Associate Lecturer in Advertising and Marketing Communications
Qualifications
MA Fashion Marketing & Management (University for the Creative Arts, London, 2009)
BA Public Administration (Panteion University, Athens, 2007)
Specialization
Digital Marketing, Communications Strategy, Digital Media Planning, Digital Advertising,
Digital Strategy, Marketing & Communications, Branding, Advertising.
Employment Track
Founder & Managing Director, THE BAR Integrated Communications, (Sep 2022-Present)
Group Digital Strategist, Partners VMLY&R (Sep 2021 – May 2022)
Digital Strategist Lead, Byte Digital (Sep 2021 – Present)
Digital Director, Hub&Spoke (Aug 2019 – Aug 2021)
Content, Creative & Client Service Lead, Hub&Spoke (Aug 2019 – Aug 2021)
Group Client Planning and Operations Manager, Admine (May 2018 – Aug 2019)
Digital Account Manager (Social Media & Content Lead), Gnomi Group ((May 2016 – May 2018)
Digital Account Manager (Social Media & Content Lead), Byte Digital (Jan 2015 – May 2016)
Brand Manager, Dias Media Group (Feb 2010 – May 2014)
Research Interests
Ethical Marketing, Data Ethics, Data Responsibility, Marketing Automation, Machine Learning and AI legislation, Purpose-Driven Marketing, Community Building Marketing.
Roles and Responsibilities (including past roles and responsibilities)
Teaching and Module Leadership
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