Module Code:

BU1025 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module introduces students to the key issues and challenges associated with managing human resources in organisations. The module combines an introduction to the main conceptual underpinnings of human resource management with an understanding of the practical skills that are utilised by line managers who have people management responsibilities. It aims to develop the skills and qualities identified in successful entrepreneurs to meet the challenges of developing new ventures.

Module Code:

EF1498 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Introduce students to basic academic writing skills and conventions:
• Enable students to structure an academic essay
• Enable students to construct simple, cogent arguments in academic writing
• Increase learner autonomy as researchers
• Enhance academic presentation skills

Module Code:

AC1500 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to provide an introduction to the basic principles and practice of accounting and finance. It assumes no prior knowledge of accounting or business.

Module Code:

BU1023 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to build awareness of the key theoretical concepts of business and Management. Students are introduced to the major issues faced by managers and the different types of businesses. The general goal of the module is to provide a broad overview of the basic business.

Module Code:

AL1039 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Enable students to use the target language appropriately at a basic level of competence in understanding, producing and interacting in a simple way.
• Introduce students to the culture relating to the target language.
• Equip students with a range of transferable skills.
• Develop students’ ability to work independently.

Module Code:

EC1500 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to introduce students to some of the vital conceptual building blocks that are required for the study of economics, business and marketing. It introduces students to the method of thinking involved in economics and how this may be applied in a business context and provides an overview of marketing activities and emerging contemporary issues in the marketing field.

Module Code:

MK1006 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module is designed to provide students with the basic theoretical and applied knowledge to become professional practitioners in advertising and integrated marketing communications. The module demonstrates how advertising and other forms of promotional communications can work within the marketing mix to influence people’s perceptions of firms and brands and encourage the development of positive attitudes and purchase intentions.Key theories of communications, purchase decision-making, adoption/diffusion, the personal and sociological influences on attitude formation and message creation will be exposed. Students will apply these theories to use in a variety of traditional and newer media and marketing communications methods forms.

Module Code:

MA1601 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Develop the student’s ability to use common mathematics in non-maths-based subjects.
• Introduce the students to techniques and methods of data analysis
• Introduce the students to terminology and methods of statistical analysis.
• Develop the students’ ability to interpret data.5. Develop the student’s critical and analytical skills.

Module Code:

EF1707 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Develop the language of second language users of English to meet high level language requirements of academic courses.
• Develop students’ awareness of academic expectations in Higher Education and help them develop knowledge and skills to meet these.

Module Code:

HR1037 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to equip students with the capability to understand and deal with typical projects faced by managers. This module aims to build an understanding of task planning as a process and of techniques for problem solving and improvements within the context of specific subject disciplines.

Module Code:

BU1206 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to develop a critical understanding of the complexity of the external environment in which organisations operate. This is achieved through the introduction of the core political, legal, economic, socio-cultural and technological environments of business, and their interrelationships.

Module Code:

BU1207 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module is designed to enable students to develop an understanding of how to effectively describe and communicate data in the context of organisations. This module includes aspects involving the presentation and visualisation of data, data security and protection considerations as well as developing an appreciation of the implications for businesses and the use of data in business decision-making. The module also aims to enhance students’ awareness of professional development planning.

Module Code:

HR1035 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module will introduce students to the roles and responsibilities of key organisational functions. Drawing upon a range of materials from organisations it will build students understanding of how the functions interrelate and work together.

Module Code:

MD1113 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module seeks to provide an introduction to ethical decision-making in real life situations. Students are introduced to key ethical principles and values and shown how this understanding can be applied to help analyse ethical dilemmas in various areas of life. They reflect on particular real life ethical questions and the issues they raise, and debate those issues in a reasoned and logical manner.Throughout a series of debates, students actively engage in preparing, presenting, and defending their arguments to an audience of fellow students. Working collaboratively with their colleagues, the debates encourage team-working, communication skills, and the appreciation of alternative perspectives.

Module Code:

AC1511 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• To introduce non-law students to basic legal rules, principles, and methods, as well as outlining the basic sources, methods of interpretation and institutions of the English Legal System, as a basis for the study of business. Furthermore, the module aims to encourage students to recognise the application of these legal principles, with reference to hypothetical legal scenarios, particularly in the areas of contract, tort and employment law.

Module Code:

BU1026 (L4)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to build awareness of the influence of the business environment on the practices of the business, both locally and globally, and to enable students to discuss and debate a variety of connected issues.

Module Code:

MD1023

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module is aimed at students interested in starting their own business or in joining an existing small business with a view to helping it expand. Firstly, it considers key enterprise skills including opportunity spotting, creative thinking and problem solving, personal motivation, the entrepreneurial mind-set and attitude; and introduces the vital components for self employment success. Secondly, the module provides a vehicle to enable students to integrate and relate the theories in the core business functions and to apply them in the process of new venture creation by the development of a business plan.

Module Code:

BU2020 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to develop a critical understanding of the complexity of the external environment in which organisations operate. This is achieved through the introduction of the core political, legal, economic, socio-cultural and technological environments of business, and their interrelationships.

Module Code:

EC2102 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to develop students’ understanding of the global environment of business. It will include an examination of the pricing policies and investment decisions of firms operating in the world’s economy. Different market entry strategies for MNEs operating in a world of trade blocs is explored.

Module Code:

MG2008 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Provide an interesting treatment of project, operations and supply chain management based on academic resources and real world case studies.
• It will show how the three topics relate to each other and analyse where there are common areas such as quality management, sustainability and continuous improvement.
• Provide basic, practical experience of using commercially available software for project management.
• Enable students to critically discuss issues surrounding project, operations and supply chain management and the strategic context, in small and large groups, by relating theory to practice.

Module Code:

HR2010 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module equips students with the capability to understand the ways in which research is carried out and applied in organisational contexts. It will also provide students with the skills necessary to conduct a variety of different types of research that may be used in undertaking an academic dissertation or a research project with current and future employers.

Module Code:

HR2050 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• enable the student to develop an understanding of the key theories and concepts of human resource management;
• provide the underpinning knowledge and understanding of the key practices associated with the deployment and management of people at work.

Module Code:

MD2005 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• To allow students to undertake specific work based projects during the year. The module will allow a student to learn by relating theoretical knowledge to a practical work based project and to reflect and learn from the experience. It will develop the student’s knowledge of work and employability skills.

Module Code:

MD2219 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to allow students to develop & demonstrate enterprise capability through creative thinking & problem solving.Students will first explore enterprise and innovation and how ideas are generated and validated. They will consider real examples and reflect on what works or not and why. They will also develop an understanding of the different components of running a business and the role of the owner.Using an action framework students will experience the tasks and actions required for developing an idea and working through to a viable start up model.

Module Code:

MG2107 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to develop the quantitative modelling/IT skill set of students.Models from various functional areas of business are introduced and developed within a quantitative modelling framework.Such models are developed using appropriate software – eg Excel/Word.Students will analyse relevant business problems, all with a significant numeracy content, using appropriate software.

Module Code:

MK2003 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to provide a solid introduction to marketing to lead into furthermore specialist modules. It addresses key issues but does not develop on marketing management issues which are beyond the remit of a first module in marketing.

Module Code:

MK2204 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Students develop their understanding of what influences consumer behaviour, and the importance of this knowledge in different business and marketing contexts. On this module learners will demonstrate and apply their understanding of consumer behaviour to investigate the impact of different patterns of consumption in society. Students will be exposed to contemporary examples in practice as they illustrate and evaluate theoretical aspects of consumer behaviour.

Module Code:

MK2554 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module examines corporate social responsibility (CSR) in the context of marketing. It also explores the principles and practice of social marketing. The module aims to develop students’ understanding that organisations carry responsibility for how their marketing activities impact society. Further, the module is concerned with the role social marketing plays in, for instance, encouraging attitudinal and behavioural change. It aims to encourage students to reflect on the importance for marketers to develop both the empathy and skills required of the successful, responsible marketer.

Module Code:

AC2400 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to enable students to appreciate the underlying principles of financial decision making and be aware of the sources of finance available to business.To enable students to analyse and evaluate current corporate finance developments in a decision-making context.

Module Code:

AC2650 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to provide an introduction to the nature of financial service providers, the markets in which they operate, the financial instruments they use and the nature and effectiveness of their regulation. Some comparisons will be made between the nature of home market operations and their regulation and that existing in overseas markets. Available as an elective, this module should be of interest to those who may require an appreciation of financial services in their future careers.

Module Code:

CD2001 (L5)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The aim of this module is to provide an opportunity for students from any degree discipline to develop their research and investigative skills in relation to a career of their choice. It is also designed to provide a thorough grounding in the collection, use and interpretation of information about the self, drawing on a number of disciplines, and rooted in an analysis of reflective learning in Higher Education. It thus aims to facilitate students’ knowledge, understanding and application of experiential and reflective learning methods to their own personal and career development and enhance their capacity for lifelong learning. In addition, students will develop competency in job getting skills such as completing applications forms and CVs, and in interview techniques and dealing successfully with the graduate recruitment process. They will also be introduced to a range of social media platforms that they can utilise for securing a graduate position.

Module Code:

BU3413 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module seeks to provide students with a background in business analysis, strategic decision making and strategy development. The focus is on the development of strategy and strategic concerns given that strategy is inextricably linked to the nature, structure, and success of business. This module will evaluate practically the different, and sometimes conflicting, perspectives, concepts and models within this field. A large component of this module involves students learning and applying various models, frameworks and concepts to organisational case studies in attempts to analyse the company’s strategic choices and actions.

Module Code:

BU3033 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• To consolidate personal competencies in a wide range of areas associated with work activity and practice in order to ensure an effective transition from university to work.
• To maintain a commitment to continuing professional development, which will continue beyond the requirements of the course into the work situation as a career skill.
• To ensure an effective job search has been undertaken in order to match personal skills, abilities and achievements with potential career paths and employers.
• To provide opportunities for students to further develop transferable skills for an effective role in management.

Module Code:

BU3016 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• To enhance student awareness and understanding of the key contemporary issues facing Business, Organisations, Industries and Society across the range of disciplines and in the external environment, and to continue development of the student’s ability to appraise critically recent, new and future issues.To enable students to have an up-to-date knowledge of the major developments, threats and key ideas across the range of Business activities.To develop skills to enhance employability.

Module Code:

MD3055 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to provide students with an insight into the actual process of running of a small business. It is aimed at students who may be considering starting their own business or working with a small business to help it growThe module aims to give students a thorough understanding of the small business sector and all the areas that impact on a small business. The module will enable students to practically apply academic theories to business and understand how small business owners make decisionsEngagement with business is a key feature of this module through case study, test trading through pop ups or working with an existing business in the profit or non-profit sector. This will allow students to gain insights to business start-up, development and on-going management.

Module Code:

MD3000 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The aim of the module is to enable students to pursue a project within a business enterprise context through independent study.This project module aims to allow students to take forward their prior knowledge to engage themselves in a real business context.Students will have the opportunity to engage with networks and businesses. Students will also have the opportunity to carry out some primary research as appropriate.This project requires students to either develop an idea, start up a business through test trading or engage in the activities of an existing business and to report, critically and analytically, on the operation of the business and their own learning experience in the process.

Module Code:

HR3406 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to develop students’ knowledge and understanding of the role of Coaching and Mentoring within organisations. Thus, the content and delivery of the module encourages students to consider the aims of Coaching and Mentoring from the differing perspectives of members of the employment relationship.The module aims to enable students to learn and to begin to equip themselves to be good coaches by being able to: differentiate coaching from other helping skills; by introducing essential coaching skills and models; by deepening their understanding of people and behaviours and by understanding how coaching fits with other styles of management. Participants will learn through implementation, feedback and self-reflection/appraisal of their skill development and on-going development requirements.

Module Code:

BC3013 (L6)

Credit Value:

40 UK CREDITS / 20 ECTS

Module Aims:

• The aim of this module is to enable students to develop further their discipline-based knowledge and skills by undertaking research on a topic or issue relevant to their programme of study. The module provides students with the opportunity to plan and manage their own piece of research, integrating and applying knowledge from their programme of study. It enables them to demonstrate via an extended piece of written work their ability to collect, analyse and evaluate information and data and present findings.

Module Code:

EC3406 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• EC3406 is concerned with certain key aspects of international financial economics. Fundamental assumptions and structures are introduced at the conceptual level giving students theoretical models around which coherent and consistent arguments can be based. These crucial theoretical constructs will revolve around microeconomic models and macroeconomic models.

Module Code:

HR3024 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• Human Resource Management is an evolving and changing concept. The aim of this module is to provide a general critical introduction to the key areas of debate within the context of conceptual and theoretical frameworks informed by management theory, organisational sociology and psychology. It aims to encourage students to undertake a reflexive analysis of HRM and to question the claims, rationales and practices with which HRM is associated. The module will build on the underpinning knowledge of human resource management gained on module HR2050 or an equivalent module completed.

Module Code:

AC3650 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module aims to develop the students’ understanding of the mechanisms of insurance and its role within the UK economy. It also aims to develop an understanding of the operation and importance of the major capital markets and of the major institutions operating in those markets. It seeks to enable students to critically appraise the adequacy and effectiveness of the capital markets in their use for risk management, and to develop the ability to critically evaluate the functions and developments of those markets in current economic conditions.

Module Code:

AC3410 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The Aim of this module is to provide students with a concise understanding of fundamental concepts in financial management as well as introduce them to special topics in financial management.

Module Code:

MK3501 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module aims to enhance learners understanding of the strategic implications for marketing management in both domestic and global contexts. It also encourages learners to consider marketing as a strategic function across a variety of sectors.

Module Code:

MK3032 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• This module is designed to provide students with a working knowledge of direct and digital marketing within the Relationship Marketing paradigm. Given the environmental (especially technological) factors enabling firms to communicate directly and interactively with their markets, the module also aims to equip students with a critical appreciation of the frameworks and tools which are available to interactive marketers and thence equip them with the ability to formulate appropriate DM strategy.It provides students with the opportunity to bring together previous learning in business and marketing to develop concrete yet creative plans and further develops their skills in budgeting and scheduling.

Module Code:

MK3013 (L6)

Credit Value:

20 UK CREDITS / 10 ECTS

Module Aims:

• The module stresses the distinctiveness of services marketing from tangible goods marketing. Practical application of theoretical services marketing material is examined within a diverse range of sectors including financial services, hotels, restaurants, airlines, universities, theme parks, and charities. Management of customer satisfaction and perceived service quality are themes that are interwoven into all of the components of the module syllabus. The module endeavours to provide a challenging and supporting learning environment for students by enhancing the key skills and subject knowledge appropriate to pursuit of a career in services marketing.